Creator Economy

3 articles

Kai Cenat's Vivet fashion show livestream in NYC, showcasing a digital-first approach with a virtual runway and online audience engagement.

Kai Cenat Launches His First Vivet Fashion Show Livestream in NYC

On September 12, Kai Cenat's Vivet label didn't just debut its first runway show in New York City; it did so primarily through a livestream to his millions of fans, with no public venue announced.

Javier Rojas·August 31, 2026

A successful Indian fashion influencer in Mumbai, holding a smartphone displaying a sponsored Instagram post, with the city skyline in the background during sunset.

Behind the Seams

Beauty & Fashion Creators Earn Celebrity Fees for Brands

India's top beauty and fashion creators now command up to ₹22 lakh (approximately $26,500 USD) for a single Instagram brand collaboration, a fee that dwarfs traditional ad spend for comparable reach.

Marcus Thorne·July 10, 2026

A fashion editor contemplating the shift from traditional print media to digital platforms, symbolizing the evolving industry.

Behind the Seams

From Gatekeeper to Navigator: How Digital Media Rewrote the Fashion Editor's Job

The fashion editor's role has fundamentally shifted from a singular gatekeeper dictating trends to a navigator within a democratized digital ecosystem. This evolution is driven by the creator economy, accelerated trend cycles, and social commerce, demanding new hybrid skills.

Marcus Thorne·June 16, 2026