Friday, July 17, 2026

Digital India

1 article

Gen Z consumers in India driving the beauty market surge, exploring diverse products in a digitally connected, vibrant setting.

Gen Z Fuels 50% Surge in India's Beauty Market Amid Shifting Trends

On Flipkart, two in three beauty searches now originate from non-metro cities, profoundly challenging established notions of India's beauty market.

Priya Sharma·July 17, 2026